AI Insights · Timothy · January 2021
Q4 2020 iOS Fashion Game Trends in France: Top Performers
A look into the Q4 2020 performance of top iOS fashion gaming apps in France, showcasing user engagement and download trends, based on Sensor Tower's data.
As the year 2020 wrapped up, fashion gaming apps on the iOS platform in France showed varying trends in terms of downloads, revenue, and weekly active users. Using data from Sensor Tower, we can delve into the performance of the top five fashion games during the fourth quarter of the year.
Project Makeover by Magic Tavern, Inc. saw a significant surge in weekly active users, climbing from 58K in the beginning of November to nearly 127K by the end of December. Downloads peaked at 135K in the third week of November but saw a general downward trend, stabilizing around 74K by the year's end. Revenue followed a positive trajectory, increasing from $22K to $66K during the same period.
Crowdstar LLC's Covet Fashion: Dress Up Game experienced relatively stable weekly active users, with a notable increase to 23K during the festive week. Downloads fluctuated, with lows around 586 in late November and highs reaching 2K towards the end of December. Revenue saw modest peaks and troughs, ending the quarter at around $6K.
MovieStarPlanet by MovieStarPlanet showcased a steady increase in revenue from $2K to over $6K, while its downloads saw a significant rise in December, hitting nearly 6K. Weekly active users for the game grew modestly, from 17K to over 22K by the end of December.
CRAZY STYLE LTD's Super Stylist Fashion Makeover had a notable rise in weekly active users, reaching 91K by the quarter's close. Download numbers saw a general uptrend, ending at around 10K. The game's revenue, while fluctuating, ended the period at approximately $3K.
Finally, King's Diamond Diaries Saga showed modest activity in France. Weekly active users saw a gradual increase from 500 to 580, while downloads had a slight rise, peaking at 241 in the last week of December. The game's revenue remained under $1K throughout the quarter.
For more detailed insights into the performance of these apps and others in the fashion gaming category, Sensor Tower offers in-depth data and analytics.
